The small business bible, everything you need to know to succeed in your small business, Steven D. Strauss
Type
Label
The small business bible, everything you need to know to succeed in your small business, Steven D. Strauss
Language
eng
Form of composition
unknown
Format of music
not applicable
Literary text for sound recordings
other
Main title
The small business bible
Medium
compact disc
Oclc number
77538488
Responsibility statement
Steven D. Strauss
Sub title
everything you need to know to succeed in your small business
Table Of Contents
In the beginning -- Choosing the right business -- Buying an existing business -- Understanding your market -- Calculating your startup costs -- Write a winning business plan -- Structuring your business -- The money hunt -- Location, location, location -- Branding 101 -- Products and inventory -- Successful pricing strategies -- Small business technology -- Small business software -- Accounting ease -- Making a profit -- Getting and extending credit -- Insurance -- Get a handle on taxes -- Legal-ease I -- Legal ease II -- Successful advertising strategies -- Marketing muscle -- Your web presence -- Exodus -- Hiring and firing -- Employee benefits demystified -- Training and motivating your staff -- Extraordinary sales and exemplary customer service -- Selecting the right franchise -- Franchise success secrets -- The home based business -- Successful home-based businesses strategies -- The shoestring entrepreneur -- Marketing on a shoestring -- Small business success secrets I: money -- Small business success secrets II: vision
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