Winning the story wars, why those who tell-and live-the best stories will rule the future, Jonah Sachs
Type
Label
Winning the story wars, why those who tell-and live-the best stories will rule the future, Jonah Sachs
Language
eng
Form of composition
not applicable
Format of music
not applicable
Literary text for sound recordings
other
Main title
Winning the story wars
Medium
compact disc
Music parts
not applicable
Oclc number
798730015
Responsibility statement
Jonah Sachs
Series statement
Brilliance Audio on compact disc
Sub title
why those who tell-and live-the best stories will rule the future
Summary
Globally recognized storyteller, designer and entrepreneur Jonah Sachs argues that only those brands that tell values-driven stories through the right channels will revolutionize marketing, and systematically breaks down how communicators can go beyond the sell by creating stories that inspire people not just to listen, but to proselytize
Transposition and arrangement
not applicable
Classification
Creator
Subject
Mapped to
Incoming Resources
- Has instance2
Outgoing Resources
- Classification1
- Creator1
- Subject5
- Mapped to1