The Resource A world gone social : how companies must adapt to survive, Ted Coiné, Mark Babbitt
A world gone social : how companies must adapt to survive, Ted Coiné, Mark Babbitt
Resource Information
The item A world gone social : how companies must adapt to survive, Ted Coiné, Mark Babbitt represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Oshkosh Public Library.This item is available to borrow from 1 library branch.
Resource Information
The item A world gone social : how companies must adapt to survive, Ted Coiné, Mark Babbitt represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Oshkosh Public Library.
This item is available to borrow from 1 library branch.
- Summary
- Social media is having a monumental impact on the world's economy. What does this mean for your business? Coiné and Babbitt give you the tools and information you need to survive-- and thrive-- in a business climate in which customers hold all the cards. They reveal how to avoid the dangers of insincerity, and teach you how to objectively assess the fitness of your company's current culture and social presence
- Language
- eng
- Extent
- xvii, 238 pages
- Contents
-
- Welcome to the social age
- The customer holds all the cards
- The social employee: good, bad, and way past ugly
- The evolution of social recruiting
- The engagement era
- It takes a community
- The death of large
- Flat: the new black?
- The OPEN challenge (Ordinary People, Extraordinary Network)
- The social leader: a blue unicorn?
- Building a world-class team for the social age
- In the social age, customer experience comes first
- And stop calling me "social media marketing!"
- Investing in social: is what you see real?
- The future of business in a world gone social
- Isbn
- 9780814433263
- Label
- A world gone social : how companies must adapt to survive
- Title
- A world gone social
- Title remainder
- how companies must adapt to survive
- Statement of responsibility
- Ted Coiné, Mark Babbitt
- Language
- eng
- Summary
- Social media is having a monumental impact on the world's economy. What does this mean for your business? Coiné and Babbitt give you the tools and information you need to survive-- and thrive-- in a business climate in which customers hold all the cards. They reveal how to avoid the dangers of insincerity, and teach you how to objectively assess the fitness of your company's current culture and social presence
- Cataloging source
- DLC
- http://library.link/vocab/creatorName
- Coine, Ted
- Dewey number
- 302.30285
- Index
- index present
- LC call number
- HM741
- LC item number
- .C63 2014
- Literary form
- non fiction
- Nature of contents
- bibliography
- http://library.link/vocab/relatedWorkOrContributorName
- Babbitt, Mark
- http://library.link/vocab/subjectName
-
- Social networks
- Strategic planning
- Success in business
- Label
- A world gone social : how companies must adapt to survive, Ted Coiné, Mark Babbitt
- Bibliography note
- Includes bibliographical references (p. 227-231) and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Welcome to the social age -- The customer holds all the cards -- The social employee: good, bad, and way past ugly -- The evolution of social recruiting -- The engagement era -- It takes a community -- The death of large -- Flat: the new black? -- The OPEN challenge (Ordinary People, Extraordinary Network) -- The social leader: a blue unicorn? -- Building a world-class team for the social age -- In the social age, customer experience comes first -- And stop calling me "social media marketing!" -- Investing in social: is what you see real? -- The future of business in a world gone social
- Control code
- ocn882620105
- Dimensions
- 24 cm
- Extent
- xvii, 238 pages
- Isbn
- 9780814433263
- Isbn Type
- (hbd.)
- Lccn
- 2014015350
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- System control number
- (OCoLC)882620105
- Label
- A world gone social : how companies must adapt to survive, Ted Coiné, Mark Babbitt
- Bibliography note
- Includes bibliographical references (p. 227-231) and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Welcome to the social age -- The customer holds all the cards -- The social employee: good, bad, and way past ugly -- The evolution of social recruiting -- The engagement era -- It takes a community -- The death of large -- Flat: the new black? -- The OPEN challenge (Ordinary People, Extraordinary Network) -- The social leader: a blue unicorn? -- Building a world-class team for the social age -- In the social age, customer experience comes first -- And stop calling me "social media marketing!" -- Investing in social: is what you see real? -- The future of business in a world gone social
- Control code
- ocn882620105
- Dimensions
- 24 cm
- Extent
- xvii, 238 pages
- Isbn
- 9780814433263
- Isbn Type
- (hbd.)
- Lccn
- 2014015350
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- System control number
- (OCoLC)882620105
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.oshkoshpubliclibrary.org/portal/A-world-gone-social--how-companies-must-adapt-to/hFxvKdpv2DE/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.oshkoshpubliclibrary.org/portal/A-world-gone-social--how-companies-must-adapt-to/hFxvKdpv2DE/">A world gone social : how companies must adapt to survive, Ted Coiné, Mark Babbitt</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.oshkoshpubliclibrary.org/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.oshkoshpubliclibrary.org/">Oshkosh Public Library</a></span></span></span></span></div>